2022 Tickets


About Us

Our Story

Flavor Fest exists to empower and equip urban church leaders, artists and entrepreneurs to impact the culture for Christ. This vision was birthed in the year 2000 as Crossover Church became a national model for effective urban ministry. This initially happened when Pastor Tommy “Urban D.” Kyllonen released his first national Hip-Hop album “The Missin’ Element”. The inside of the album cover had pictures and information about our youth ministry, concerts and outreach. People starting calling us, emailing us and visiting us from all over the world to see what we were doing. People were hungry for urban ministry resources.
We launched our first conference in the year 2000 and have since hosted 18 conferences with people attending from all over the world. We have trained over 5,000 leaders. The conference general sessions and workshops feature the Crossover Church staff along with some of the leading voices in innovative urban ministry. Flavor Fest is also widely known for the evening Festival Hip-Hop Concerts. It is known as the largest gathering of Christian Hip-Hop in the world as hundreds of artists and music industry representatives converge at the event along with thousands of music fans. The evening festival includes 2 stages, a beat battle, break dancing competition, graffiti expo, spoken word event, vendors expo and the top names in Christian Hip-Hop along with up and coming indies. 

The entire event is hosted at Crossover Church in the Uptown Innovation District in Tampa, Florida. The church is located in a former Toys R’ Us store that they uniquely converted into a church. Crossover has been listed as one of the most innovative churches in America and is known for its creativity in music, preaching and outreach. Come join us for our 20 year anniversary October 7-10, 2021!

Why Attend Flavor Fest

Our faith community has been deeply impacted by the experience and the instruction that we have received from Flavor Fest! Because our church is located in an urban area of the city, it was great to receive coaching through the Flavor Fest breakout sessions on how to engage our neighborhoods with the gospel. We were especially inspired by participating in the outreach portion of the event where we were able to see the teachings in action! We left with a challenge to engage our city in similar ways. Since attending Flavor Fest, we have launched various outreach programs to include citywide backpack giveaways, arts camps, vacation bible schools, and a Christmas breakfast which provides needy families with food and toys. We are so grateful to the Flavor Fest team for investing into ministers who do life and ministry in the urban context.

– Jarrell Flowers
Freedom Music Group

Flavor Fest has challenged me to be a better leader for the sake of impacting my community and the lives around me.

John Gee – Artist 

Flavor Fest helped expand our music ministry by creating a space that allowed us to connect with other artists which we otherwise would not have connected with.

Joel Reyes- Youth Pastor 

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